Sales Head Audit
Management, Not Firefighting
When you need a sales head audit
The owner is constantly stepping into sales. Without the sales head, the team grinds to a halt. The sales head is always busy, but results are unstable. There's no real oversight or development of the team.
Owner steps in
The owner is constantly stepping into sales - the sales head isn't filling the role.
Team stalls without the lead
Nothing moves without the manager - the team is dependent on one person.
Busy lead, unstable results
The sales head is always busy, but results swing month to month. Something's off in the management.
No team development
No real oversight or growth path for the team - the lead "closes deals" instead of leading.
Plans hit in spurts
Plans get hit in bursts - there's no system, everything runs on manual override.
Sales head is the bottleneck
The sales head has become the growth bottleneck - nothing scales without them.
A clear read on whether your sales head runs as a management system
The result isn't a report for show - it's a concrete tool for growth.
Diagnostic of the management role
- What the sales head actually spends time on
- What they should be doing
- Where the role is being substituted out
Assessment of key management skills
- Planning, oversight, feedback, team development
Department manageability
- Plan attainment consistency
- Response to variance
- Decision speed
Risks and growth points
- Where the sales head caps growth
- Where competencies are missing
- Where the system runs on manual override
Plan to strengthen the role
- What to change in the function
- What to train
- What to delegate
- Checkpoints
Five blocks of analysis
A deep block-by-block analysis - no fluff, no generalities.
A. Role and functions
Strategic vs operational work, time allocation, priorities.
B. Team management
Setting tasks, tracking execution, working with results.
C. Sales process management
Funnel, stage discipline, work standards.
D. Working with numbers
Reading KPIs, using reports, making decisions.
E. Developing people
Feedback, training, onboarding, hiring and firing decisions.
Our process
A structured process with clear timelines and a deliverable at every step.
Owner goals, sales head's role, expectations
Reports, tasks, communications, meetings
Functions, skills, manageability
Scenarios for strengthening or changing the role
Minimum from your side
All you need to do is share the data. We handle the rest.
Sales head's job description
Plans and reports
Recordings of stand-ups and reviews
Access to key metrics
Straight answers
The questions we hear most often before we start.
Is this a performance review of the sales head?
No. It's an audit of the management function.
Will you tell us whether to replace them?
We'll show you the facts and the scenarios.
Does it fit strong sales heads?
Especially. The cost of a mistake is higher there.
Won't this damage the relationship?
Done right, it's the opposite - it reinforces the role.
Ready to find out exactly where you're losing money? Book a 30-minute review - we'll figure out together whether you need this audit and what it'll move.
Book a reviewThis item is part of the service
← Аудит отдела продаж: диагностика по 15 направлениям за 3–4 неделиLet's Discuss Your Project?
Оставьте заявку - расскажем детали и предложим план.